Asbis signs up Asus

Components distributor Asbis Africa has been appointed to distribute the Asus range of components in South Africa with immediate effect.
Elsie Woods, product manager at Asbis Africa, comments: “Asbis continues to successfully distribute motherboards, graphics cards and monitors, among other components, for the world’s renowned component brands. This appointment will increase the Asus product portfolio availability in South Africa.”
“Asbis Africa will focus on product logistics and customer offerings, adding value to the Asus component products and adding further value in the supply chain to the channel,” says David Chen, product manager at Asus South Africa.
Woods says the Asus component range is comprehensive, catering for the needs of everyday light users right through to the specialised requirements of heavy gamers.
“The team at Asbis will play our part in assisting Asus to meet their growth targets for the South African market in 2011,” Woods adds.
Asus components are highly rated in the business and gaming market.  Asus prides itself on innovation and, at the CES show in Las Vegas this year, had eight products chosen for the CES 2011 Innovations Awards program in the Personal Electronics, Computer Hardware, Home Networking and Audio Accessories categories.
Asus has been active in developing the PC gaming hardware scene for years, creating the Republic of Gamers (ROG) brand to ensure the best technology and design are available to gaming enthusiasts worldwide. The new Asus components that were launched this year demonstrate Asus’ commitment to PC gaming and its determined drive in making the user experience more rewarding and accessible.

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About Us

ASBIS Africa, founded in October 2004, is a specialist information and communications technology component distributor which focuses on building demand, market share and revenues for carefully selected vendor brands. ASBIS Africa is a proudly empowered South African business.

Our commitment is to growing a strong channel by offering unmatched pre- and post-sales support, product availability, logistical competence and product warranty for our reseller base.

This commitment starts with building exclusive distribution relationships with vendors which manufacture products of the highest technological specifications and quality. We believe that a concentrated  focus on selected products allows us to give better attention to these. We thus concentrate on representing fewer lines better.

In the price competitive ICT components market, ASBIS Africa is able to leverage off the buying power of one of the world’s leading component distribution specialists, ASBIS Enterprises Limited, giving us the ability to achieve massive economies of scale. This puts our products on the reseller’s shelves at highly competitive international price points.

ASBIS Africa matches the quality of its products with a guaranteed no-quibble replacement policy across all ranges. This support programme is the cornerstone upon which our resellers can deliver an outstanding end-user experience.

The success of our resellers is the yardstick by which we measure our own performance.

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Tel: +27 11 848 7000

Fax:+27 11 848 7030


Sithabile Technology Services

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Wade Calenborne CEO of Asbis Africa

Sharon Leu Shing, Marketing Manager of ASBIS Africa

Dean Prinsloo, Sales Manager of ASBIS Africa

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